What Inclusive Travel Really Means (and Why It Matters for Your Business)
- Scott Wismont, CTIE
- Jun 20
- 2 min read
“Inclusive travel” gets tossed around a lot—but too often, it’s used as a checkbox, not a commitment.
At Rainbow Getaways Travel Network, inclusivity isn’t a niche. It’s the foundation of everything we do.
It’s More Than LGBTQ+ Friendly
Yes, inclusive travel means creating safe, welcoming experiences for LGBTQ+ travelers. But it doesn’t stop there.
True inclusion accounts for:
Accessibility: Physical, cognitive, sensory, and emotional access to experiences
Representation: Seeing yourself reflected in marketing, supplier staff, and hospitality
Safety and dignity: Understanding cultural norms, risks, and legal protections
Cultural sensitivity: Ensuring experiences don’t exploit or stereotype local communities
Client identity: Planning from a place of respect, not assumptions
This is about treating your clients like whole human beings, not categories in a CRM.
Why It Matters for Advisors
Inclusive travel isn’t just ethically correct—it’s good business.
Consumers today are more identity-conscious than ever. Whether your clients are LGBTQ+, BIPOC, neurodivergent, plus-size, disabled, or traveling solo, they want to know their vacation was designed with them in mind.
Advisors who lead with inclusion:
Build deeper trust and loyalty
Earn more word-of-mouth referrals
Command higher fees for personalized expertise
Align with preferred suppliers who share their values
Inclusive travel isn’t a “nice-to-have.” It’s a strategic advantage.
How RBGTN Helps You Do It Right
Our network is built on the belief that inclusion isn’t an add-on; it’s a standard.
When you join RBGTN:
You’re surrounded by advisors who prioritize humanity over hustle
You have access to supplier contacts who get it
You can speak freely about identity, inclusion, and community without having to justify why it matters
And if you’re not sure where to start? That’s what we’re here for. We talk about these topics openly, frequently, and without judgment.
Because if your business doesn’t include everyone, it’s not really inclusive.
Let’s Build Something That Matters
Your clients deserve better than a copy-paste itinerary.
They deserve someone who sees them.
So do you.
If you’re ready to build a travel business that reflects your values—and respects your clients’ identities—then it’s time to join a network that does the same.
